Who We Are
BSI Public Affairs is a premier firm co-owned by the Gilad Group and Chairman of Republicans Oversees Israel and Vice President of Republican oversees International Mr. Marc Zell.
BSI delivers unparalleled strategic consulting and campaign management. Serving Fortune 100 companies, heads of state, and governments, expertly navigating engagements with the White House and U.S. administration. Our discreet, results-driven approach is customized to each client’s unique needs, with meticulously crafted strategies to ensure precision and success.
BSI Public Affairs leads the world in executing high-stakes political campaigns across North America, Latin America, Asia-Pacific, Europe, and Africa. Guided by Mr. Ariel Sender and Mr. Marc Zell, our team combines strategic precision with global reach to deliver game-changing results. From voter engagement to influencing top decision-makers, BSI shapes international politics with unmatched expertise and impact.
Our Core Services
Government Relations
We leverage deep relationships across government institutions, regulatory bodies, and policymaking circles to advance your strategic objectives. Our team crafts effective engagement strategies that position you for influence, access, and operational success.
Lobbying
Our government affairs professionals work to shape legislation, regulation, and policy environments that impact your business interests. We identify key stakeholders and decision-makers, build strategic coalitions, and execute integrated advocacy plans and campaigns to strengthen your influence and protect your priorities.
Crisis Management
When reputational or operational crises emerge, we deploy rapid-response strategies to safeguard your organization and your professional future. Our crisis team manages messaging, media, and stakeholder engagement to minimize damage and restore stability.
Campaign Management
We use a highly disciplined, research-based campaign approach centered on advanced methodology and the latest cutting-edge technology. We have developed this approach over many years in various national and local races and assemble the highest level of professionals in polling and data analysis, creative thinking, campaign management, and digital and strategic communications to create uniquely creative campaigns to set you aside from all other candidates.
Senior Leadership
Marc Zell
Chairman & Co-Founder
Marc Zell is an international attorney specializing in public affairs with a global influence. He serves as General Counsel of Republicans Overseas (International) and Chairman of Republicans Overseas Israel. A Princeton and University of Maryland graduate, he has represented clients before the U.S. Supreme Court and Israel's High Court of Justice.
Ariel Sender
Managing Partner
Ariel has over 20 years of experience in politics and business consulting. He has served as CEO of political parties and advisor to various ministries. Ariel leads complex campaigns and strategic consulting, including leading the Republican Party's campaign in Israel for President Trump. He holds advanced degrees from Bar-Ilan University.
Dana Levinson
Head of Research
Dana is an analyst with an MA in Security and Diplomacy. She specializes in Middle Eastern geopolitical research and OSINT methodologies. She is fluent in several languages including Russian and Italian.
Get in Touch
Connect with our team to discuss your unique needs.